Mad Alchemy makes great stuff, I'm sure there are others. When you use it, be sure to put your shorts on first then embrocate, you don't want to get any on your chamois. Wash your hands well and dry off with a towel that won't get used by someone else that may wipe their eyes or face with it.
I use Sportsbalm Medium and Mad Alchemy "Russisch Thee" flavor. The latter smells Christmassy and less medicinal (thus, less likely to piss off your SO). However, the MA product gets runny at room temperature, which makes application a mess. Sportsbalm stays jelled--which is critical, since you dont want embro dripping into sensitive body spots or leaking out of the jar into your gear.